What will a wellbeing mascot actually do?
Wellbeing is a very board term
This is purposefully so. There are many important aspects we must focus on in order to ensure that our community stays strong.
some of these factors include but are not limited to
Physical Health
This one is fairly self-explanatory. We want to keep people active and healthy where ever possible.
Mental Health
Mental health has become a topic of increasing importance, and rightfully so. We want to make sure that all residents of Sheppey have the best access to mental health resources.
Environmental Health
protecting the wellbeing of our environment is very important to us. Our environment will have a massive impact on our mental and physical wellbeing.
Health of our community
Supporting local businesses, ensuring meaningful employment and addressing injustice and inequality.
More about this project
Additional Information
This project is heavily inspired by the Yuru-Kyara of Japan. Yuru-Kyara are mascots specifically designed to promote local interests or events. Part of the charm of these mascots is their amateurish nature, especially compared to more corporate entities. Most of these mascots are designed by government workers, other non-professional artists or sometimes by regular citizens. There is no offical regulation for the mascots, but most follow these 3 rules:
- It must convey a strong message of love for one's hometown or local region.
- The character's movements or behaviour should be unique and unstable or awkward.
- The character should be unsophisticated or laid-back (yurui) and lovable.
Some mascots can be Incredibly successful, creating millions in merch sales, etc. However, even commercially unsuccessful mascots still fill their roles of providing a splash of colour and cheer to their local communities.
